Pool Doctor

SOCIAL / DESIGN / PHOTOGRAPHY / VIDEO / BRANDINg

With over two decades of experience and numerous industry builder awards, the Pool Doctor has been Staten Island, Brooklyn and New Jersey's premier pool builder. From the start, the vision for Pool Doctor has been simple; showcase the amazing work and gorgeous craftsmanship that they produce week-after-week. High quality video and drone work productions for social media, well-curated photography of different types of installations, and most importantly, successful, targeted lead generation campaigns on facebook and instagram.

Pool Doctor does some of the highest quality work in the NY/NJ area, and they wanted a social media and marketing presence to match. Showcasing some of their show-stopping backyards was the number one goal, and that is what we did. Hi-def drone and camera work, yielding never-ending content for their social media feeds.

We then turned out attention to helping capture the attention of people in the market for pool installations with highly targeted sponsored campaigns, with direct lead generating goals. A/B testing form submissions vs direct messaging inquiries systematically led to a highly successful and profitable season.